About us
True to you,
Being true to you is what matters most. The Truekind
mission is to provide you with
the most comfortable
everyday bras for every body at the perfect price,
so
you can
focus on the important stuff.
kind to your body.
We believe that all women should have access to great bras,
without the frills. That's why we only design light, soft,
flattering
bras that are kind to your body.
America's #1 Wire-Free
Bra Brand
Over 5 Million
Bras Sold
Truekind bras are the #1 choice for women in the US.
Here's why they choose us time and time again.
Bras for every body!
We believe that all women should have access to high quality,
comfortable and supportive bras
- and at the perfect price!
The Truekind Fit
Our bras fit & support your unique shape,
and stay in place for every size, A-F cups.
Seriously Comfy
No digging in here! We create non-wires
designs and use the most breathable & stretchy
materials that hug your body while giving
the right support with extra wide straps.
Premium Fabrics Quality Fabrics
Our buttery soft-to-your-skin fabrics hug you
and smooth you for 24/7 wear.
60-Day Fit Guarantee
Love our game-changing bras or get
free exchanges and hassle-free returns.
Love at First Wear